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ONCE UPON A TIME IN WREXHAM

With millions upon millions spent by Premier League clubs in the summer transfer windows, the lower leagues rarely get any real media attention in the lead up to the start of their respective season’s. Vanarama, title sponsor of the National League, challenged us to get the world of football talking about the 5th tier of the football pyramid. No easy feat. But luckily for us, Ryan Reynolds and Rob McElhenney had recently purchased National League side Wrexham, so we hopped on the back of the media attention surrounding the takeover with our very own media storm and a Whodunnit fit for Hollywood.

CASE STUDY
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